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Our story

About Pregwear

Pregwear is a curated hub for maternity clothing, created to make being pregnant easier.

Welcome

We hope Pregwear can be what we ourselves were missing: a safe, clear and inspiring place for maternity fashion. If you have tips, questions or suggestions, get in touch! We’re building this for you, and we’re listening.

All in one

All maternity clothes gathered in one place

Real experience

Guides, tests and tips based on real experience

Genuine inspiration

Inspiration and recommendations that are genuinely relevant

About us

My name is Elina (mom and initiator), and together with my husband Kevin (dad and developer) we run Pregwear. Kevin takes care of all the technical aspects of the site, while I handle the content and share my own experiences, tips and advice from my pregnancy.

When I became pregnant, I quickly realized how hard it was to find maternity clothes that fit, were comfortable, and felt like me. Should I just buy everything in bigger sizes? Could I live in Kevin’s (my husband’s) wardrobe? Did it even make sense to spend money on clothes for just a few months?

The more I looked, the more I realized how tricky it is to navigate all the different stores, collections and styles. And when I talked to other moms, it was the same, no one really knew what to wear during pregnancy.

That’s when the idea for Pregwear was born: gather maternity clothes in one place with clear recommendations.

familjebild på grundarna av pregwear

Independent recommendations

We are completely independent and only link to products and brands we truly believe in.

Some links are affiliate links, which means we may earn a small commission, at no extra cost to you. This helps us continue building Pregwear.

Follow us for daily inspiration

See new outfits, product finds and real-life tips every day

Tips & advice

Read our tips & advice for a more beautiful pregnancy

About Pregwear - Maternity clothes from multiple brands | Pregwear